Obese America, Personal Training, and Abundance

Alwyn Cosgrove has a post on Abundance vs. Scarcity in the personal training market. He sets up the idea that some people have a mindset of abundance, and others of scarcity. Meaning, those with the abundance mindset think the world is full of plenty of opportunity for everyone whereas those with the scarcity mindset believe there is a limited amount, and to do well means (by necessity) that someone else must fail.

I call it going “Deep Sea Fishing for Water”. This can be a little deep (no pun intended) so bear with me….

It’s as if we chartered a boat and went out to sea, with the goal of collecting as much water as we could. When we get there – I start using a bucket to collect my water. You start using a tea cup.

Now ask yourself this — are you angry that I used a bucket? Do you feel as if I’m taking more than my “fair share” ?

In the personal training and fitness coaching market, there really is an abundance of potential clients. I’m never worried about helping out a fellow trainer for fear of them “stealing” my clients. That’s ridiculous. The United States has a population that is about 30% obese and growing (pun fully intended). Every year we graduate a larger number of high school students who have never had a serious PE class, who couldn’t run a mile to save their lives (literally, if a bear was chasing them, they’d be food).

Here’s the reality. If you’re a man, without any serious physical ailments, and under 70, you should be able to do at least 10 pull ups. You should be able to run a mile in less than 9 minutes (I’m being lax here). You should be able to do 100 crunches in a row, no problem; 50 push ups straight; and squat about bodyweight. I’m not joking. Any male of the species, if truly in shape, should be able to do these things. The amount of testosterone flowing in the male body is ridiculous compared to what women have. Men are quite literally on steroids. There is no excuse. These numbers are low. There are old old old men at Loprinzi’s that can do better than this.

All it takes is some work. And the pay off is huge.

For women there are similar standards. At least: 8 full push ups or 20 knee push ups; run a mile in less than 10 minutes; do 8 pull ups with 75% bodyweight (with 100% bodyweight if you have a small hip structure); Squat 75% bodyweight; 100 crunches, no problem. These could all be higher depending on bone structure.

For certain athletes these numbers would be different. Female Olympic lifters sometimes have a hard time doing pull ups because of the shear muscular weight they carry in their hips and legs. But, then they make up for that by clean and jerking their bodyweight (see below).

If you can’t do those things, I can help you. For that matter, a whole host of trainers could help you get better than you are now, even the crappy ones. All they have to do is encourage you to workout regularly. Most Americans don’t, therefor, it’s an open market. How many people do you know who can boast the aforementioned numbers? Can you?

This is Melanie Roach clean and jerking a ton of weight:


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